Latte & Launch

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The Numbers

Enter your numbers. See exactly how many sales, what list size, and which launch track you need to hit your income goal. Two minutes.

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Latte & Launch

Show Me
The Numbers

Plug in your real numbers. The calculator shows you exactly what your launch needs to look like.

1

Your Numbers

Total revenue you want from this launch
$
The price of what you are selling
$
Current subscriber count (check your ESP)
Days your cart stays open
2

What You Need to Hit Your Goal

Sales Needed
52
total purchases
Revenue / Day
$714
across launch window
Sales / Day
7.4
average per day
Day 1 Target
18
~35% of total
Close Day Target
21
~40% of total
Mid-Launch
13
days in between
3

Email List Size Needed

Conversion rates depend on how warm your list is and how strong your pre-launch sequence was. Highlighted rows mean your current list size is already enough at that rate.

Conversion RateList NeededYour StatusProgress
4

Which Launch Track Do You Need?

Recommended based on your list size and goal. The full day-by-day breakdown, email sequences, and launch calendar for each track are inside The Launch System.

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